Vielformat

Beyond the rainbow

Vielformat, led by Nadja Brendel, is an LGBTQI+ marketing agency focused on helping brands build lasting, authentic relationships with queer communities through responsible strategies. I designed and developed a mini identity for them. The logo shape draws inspiration from the progress pride flag (2018), and the color scheme to highlight their services follows the six-colour rainbow flag (1979). The logotype and website headings both feature the distinctive New Edge 666 font by Charlotte Rohde.